If you haven’t joined Periscope yet, I can’t stress the fun of it enough! Just like on any social media platform, it requires giving great content and value to get people to follow. If you want to keep them, there are some things that you should avoid. Since at the time of this writing, Periscope is relatively new, many people don’t know the etiquette and what will make people unfollow!
5 Tips to Help Prevent Getting Unfollowed on Periscope
1. Don’t Informercial: If all your do is scope the dreaded ‘Buy My Stuff’, people are going to leave pretty quickly. Periscope is about connecting with you and receiving value. Yes, you should mention your link in your bio with your freebies and your services etc., but don’t spam it and be all that you scope about. As I was once taught, talk about your product like your not selling it and you will sell it on Periscope.
2. Scope Mania: If you start scoping 10 times a day and not really giving value people will unfollow you.
#1 They don’t want to hear the whistle going off too much #2 They will start to get sick of you.
Some people scope often because they are showing travel, but you understand that when you follow them. Best rule of thumb: the average scoper will not do Periscopes more than 2-3 times a day max with very few exceptions.
3. Be a Good Host: Acknowledge people who come onto your scopes and especially those that participate and ask questions and give hearts. Don’t ignore the chat box just to push your agenda. It’s like going to a dinner party, leaving the door open, never talking to your guests and expecting them to have a good time. Scopers who ignore their audience won’t keep their followers for long.
4. Share: There is nothing wrong with sharing a broadcast with your followers that is giving high quality content, but DO NOT share every single scope that you watch. Pretty soon they will unfollow you as a result. If you rarely share, people will jump on the scopes that you do share because they know they are of high value.
5. Actually Scope: If you don’t scope, don’t be surprised if people unfollow. It’s like only posting once a month on Facebook. You don’t have to do it everyday — thought it sure wouldn’t hurt. I usually do every other day or so. Sometimes more than that. You will do what is best for you, but just don’t fall off the radar completely for a month or more.
Heather Santo is a certified Virtual Administrative Consultant with over 15 years of customer service experience. She also spent time in corporate America as a Human Resources Manager performing generalist duties and specializing in recruiting. She now enjoys using her talents to serve her clients and help them to operate their businesses efficiently. She specializes in Aweber, Pinterest, WordPress Thesis, Gratitude Concierge Work and social media content graphic creation.
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