Out of all of our senses, visuals are what resonate with us the most on social media. As a matter of fact, 93% of all human communication is visual! However, it’s not just any graphic that will catch your attention. Once you learn how to make your social media graphics sexy, your audience will be most likely to share them — which means great exposure for you.
How to make your social media graphics sexy
Make it the right size: Trying to show an image on Twitter that is sized for Facebook, it is not going to look right. Some of it may be cut off and it may even come off as an after thought. If you are unsure of what size to use, check out this sizing guide for social media graphics.
Don’t use hard to read fonts: There are some really pretty fonts out there, but some of them can be very difficult to read. Readers will choose within seconds whether they want to share your image or skip right past it. Having weird fonts that don’t display very well is a major no-no. Not every image needs to have fancy fonts. Simple and clean is sometimes the best option.
Use fun images: Being on social media daily, I see a lot of the same images being used over and over by different people. It can be rather boring and doesn’t make me want to stop and pay attention. Go beyond the free images and get sexy images that are going to draw attention. Take the time to go through and pick something that truly fits what you want to convey or even take the images yourself. That will guarantee no one has anything like it!
Add depth: Use design elements that make your image come to life by adding depth. You can do this by having multiple layers or even making some parts of an image smaller than others to show them as being in the back. This is a more advanced technique for many graphics beginners, but something as simple as a line behind the focal point of an image can really make the image pop!
Use Color Blocks: One popular trend is using color blocking on images. An example is an image that has half of the image covered with a solid or transparent square, effectively putting a filter over half of the photo. I’ve seen this done both ways and it really looks classy. If you decide to go with this style, be sure that the layer does not obstruct your image so much that you can’t tell what is going on.
These tips will have you well on your way to creating stunning and sexy social media graphics. Do you love these ideas, but don’t want to create them yourself? Creating social media images is something I love! Check out my package offerings here.
Heather Santo is a certified Virtual Administrative Consultant with over 15 years of customer service experience. She also spent time in corporate America as a Human Resources Manager performing generalist duties and specializing in recruiting. She now enjoys using her talents to serve her clients and help them to operate their businesses efficiently. She specializes in Aweber, Pinterest, WordPress Thesis, Gratitude Concierge Work and social media content graphic creation.
If you have found this article to be of value, please share it!